What changed
Three WoW Forever characters posing in a town
Official WoW Forever screenshot (not a transmog screenshot). Image \u00a9 Blizzard Entertainment, Inc. Source: news.blizzard.com

WoW Forever transmog

Short answer: 👕 Transmog is in, and it's opt-in. Use a transmogrifier in certain cities, or turn it off and see everyone in their real gear. Blizzard explains the rules in its Deep Dive recap.

Topic Rule
🔘 Opt-in Configure outfits at a transmogrifier in certain cities, or disable the system
🎛️ Presets Classic preset: transmog off. Enhanced preset: transmog on
📥 Collecting Appearances keep collecting even while it's off
⚪ Poor/Common items Appearance granted on loot, no binding needed
🛡️ Armour type Plate to plate, cloth to cloth
🔢 Level Level limits on appearances lift at 60
✨ Cosmetic-only items Exception to level limits, but rare in Forever
Five Skyborne character models with varied hair and skin
Five Skyborne character models (customisation options, not transmog outfits). Image © Blizzard Entertainment, Inc. Source: news.blizzard.com.

🎲 Dungeon and raid drops

Drop Who gets the appearance
🟢🔵 Bind-on-pickup Uncommon/Rare (dungeon) All eligible looters when the item is looted
🟣 Epic raid drop Only the player the item binds to

Blizzard's aim: nobody should roll against a player who needs an upgrade just to collect a look.

🚫 Turning transmog off

Character running on a forest road
Official WoW Forever screenshot (not a transmog screenshot). Image © Blizzard Entertainment, Inc. Source: news.blizzard.com.

⏳ Still unconfirmed

Appearances are part of your account-wide collections: see WoW Forever collections. All features: WoW Forever features.

FAQ

Does WoW Forever have transmog?

Yes. It's opt-in. Configure outfits at a transmogrifier in certain cities, or disable it.

How do I turn off transmog in WoW Forever?

Disable it at a transmogrifier. You then see everyone in their real gear. The Classic preset starts with it off.

Do I collect appearances with transmog off?

Yes. Blizzard says you keep collecting appearances while the system is off.

Can I transmog plate to cloth?

No. Item-type rules apply: plate to plate, cloth to cloth.

Official WoW Forever image: tavern interior with characters
Image © Blizzard Entertainment, Inc. Source: Blizzard News

Can low-level characters use any appearance?

No. Level restrictions lift at level 60 for valid appearances. Cosmetic-only items are the exception.

Do dungeon drops give everyone the appearance?

Bind-on-pickup Uncommon or Rare dungeon drops grant the appearance to all eligible looters. Epic raid drops only grant it to the player who gets the item.

Sources
  • Blizzard: Deep Dive panel recap (Transmogrification and Player Choice)
  • Blizzard: New Player's Starter Guide (Classic preset: transmog off; Enhanced: on)
  • Blizzard: What's Next panel recap (opt-in Transmog)